AI Chat keeps every conversation you have with the AI: the campaign builds and the questions about your results. Search them, reopen any one and carry on where you left off.
Where to find it:
Click AI Chat in the menu.
The list on the left:

- Build a campaign starts a new campaign build.
- Ask about my results starts a new results question.
- Search your chats finds a chat by its title or by anything said in it.
- All, Builds and Results filter the list.
Each chat shows a sparkle for a campaign build or a chart for a results question, its title, when it was last used, how many messages it has, and built when it made a campaign.
Opening a chat:

Click a chat to open it on the right. A campaign build shows the pages the AI read, its plan cards with Build it and Change something, and Open the campaign once it is built. A results question shows the answers from your real leads, sales and spend. Delete chat removes a chat.
Starting from the box:
Just start typing. Paste a page and say what you want to advertise, and the chat reads the page and plans the campaign with you, even if the chat began as a results question (it says when it switches). A question about your numbers stays a results question. Starter questions under the first message fill the box for you.
Private and costed:
Chats are private: each WordPress user sees only their own. Each reply costs a little AI credit, shown in Settings, AI budget and spend. Training notes links to the notes the analyst always keeps in mind.
A real example:
The AI Chat list on yoursite.com holds three chats: "Which campaign should get more budget?" and "Where did my last 5 sales come from?" (results questions), and "Free 7-Day Starter Plan: leads" (a build, marked built). Opening the build shows the page the AI read, the plan card with Facebook, Instagram, TikTok and Google Search, and Open the campaign.
Tips:
- Reopen a build chat to change a campaign plan in plain words later.
- Use Search your chats to find an answer you got weeks ago.